For Growth teams

Run experiments with conviction.

Every result carries its retention curve, so a win at the top of the funnel cannot quietly lose you users at the bottom.

The problem

Run experiments with conviction.

The uplift is easy to measure and easy to misread. Northbeam attaches the downstream cohort to every experiment result, so you can see whether the users you gained in week one were still there in week four before you roll the change out to everyone.

“I am a PM who can write SQL, and I still do not want to. Northbeam is the first tool that has not punished me for that.”

SGSara GonzalezGrowth Lead, Box.com
cohort builder
Finished onboarding4,218
Invited a teammate1,602
Built a pulse1,012
Still active day 30674
Start here

Three pulses growth teams clone first

Every one of these is in the public pulse library. Clone it, point it at your warehouse, edit the SQL if you disagree.

Pulse

Onboarding A/B uplift

Completion by variant, with day-30 retention attached to each arm.

Pulse

Referral coefficient

Invites sent per activated user, and how many of those invites become active accounts.

Pulse

Reactivation campaign lift

Dormant accounts that came back, and how many stayed past the second session.

Other teams

Northbeam is used by more than growth teams

Twelve places in cohort #2.

Founder-led setup, a private Slack channel with Maya and Lior, and founding pricing for life.